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RADICAL CHANGE: SUSTAINABLE. SOCIAL, AND PROFITABLE BUSINESS WITH THE NEW TRI-MONY ECONOMIC CONCEPT.

2018-09-20
"Radical Change" is the new book by entrepreneur Frank Martin Püschel, in which he presents the concept of "Triple Harmony Economics" - TRI-MONY®. The concept combines the pursuit of profit, sustainable social action and eco-social fairness in business and shows that this is not only possible but also profitable.

The book explains the reasons why companies of any sector and other economic actors should reconcile their pursuit of profit with the achievement of eco-social goals and how this can be successfully implemented.


Püschel, who himself successfully implements the concept in his own group of companies, uses practical examples to show how a cleverly managed triple harmony between the pursuit of profit, sustainable social action and eco-social fairness can be achieved in a company.


The TRI-MONY® philosophy offers an approach that focuses not only on economic success but also on social responsibility and environmental protection. However, the implementation of the concept requires a rethink and a departure from traditional business models that are exclusively focused on profit maximisation.


"Radical Change" is an inspiring book that shows entrepreneurs and business actors that it is possible to operate sustainably, socially and still profitably. The book is a recommendation for anyone interested in a future of business based on the principles of sustainability, social responsibility and eco-social fairness.

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